“It was an obvious choice to continue our multi-year collaboration with such an innovative technology provider as Sabre, allowing us to offer an enhanced experience to our customers,” said Duong Tri Thanh, President and CEO of VNA. “By integrating Sabre’s advanced solutions to an already robust platform, VNA will be well-equipped to address the fast-changing air travel landscape,” he added.

EVP Trinh Hong Quang and Mr. Dave Shirk – Chairman of Saber Airline Solutions signed the agreement in the presence of Mr. Trinh Duc Hai – Consulate General of Vietnam in Sydney (3rd from left) and representatives of both sides .

With the use of Sabre’s innovative technology solutions, customers will be provided with a seamless experience, from flight search, online booking, check-in, purchasing ancillaries on websites, and after-sales service. This differentiated experience will be powered by Sabre’s powerful passenger service system, with enhanced functionalities that will provide increased revenue opportunities by tailoring offers and experiences to meet the needs of every traveller.

Committed to supporting the airline in meeting the International Air Transport Association (IATA) standards for distribution technology, Sabre will also provide VNA with advanced technology that will enhance the development of mobile applications.

The cooperation will consolidate the long-standing tradition of cooperation between VNA and Sabre.

“By implementing this breadth and depth of Sabre innovation, VNA will increase their competitive advantage in the Asia Pacific market,” said Dave Shirk, president, Sabre Airline Solutions. “Our two companies have generated impressive results over the course of our lengthy relationship. With our customer-centric retailing, distribution and fulfilment capabilities, Sabre will continue to bring significant value to VNA as they strive to become one of the region’s largest carriers,” he added.

This announcement comes shortly after Sabre and VNA renewed a long-term content distribution agreement through the Sabre global distribution system (GDS), further strengthening the results-driven partnership that has developed between the two corporations.

Internal Communications Team