On October 1st, the IFTM Top Resa International Tourism Promotion Fair 2019 kicked off in Paris, France.
The fair this year took place from the 1st to the 4th of October with various trade promotion activities. The expo also opened it’s doors to the public on October 4th.
Joining the fair, VNA set up an 18m2 stall, located in a strategic position facing the main road, next to two major airlines—Air France and Lufthansa. This is an opportunity for VNA to introduce visitors to its products, services, and the 4-star national airline brand.
VNA’s booth at the fair. (Photo: Thu Trang).
Managers and employees in France welcomed visitors to the VNA booth. (Photo: Thu Trang).
At the expo, VNA organized activities to introduce 4-star products and services to visitors and offered lucky draws at 12:30 pm and 4:30 pm every day. Prizes included various gifts and 01 round trip ticket on the France – Vietnam route. Additionally, VNA Branch in France also scheduled meetings with partners to strengthen their cooperation in the market.
The VNA booth received many visitors. (Photo: Thu Trang).
Mr. Cao Anh Son, Head of VNA branch in Europe, discussed with partners. (Photo: Thu Trang).
01 round-trip air ticket on France – Vietnam route was given to a lucky customer. (Photo: Thu Trang).
In addition to commercial activities, on the 2nd and 3rd days of the fair, cocktail parties and music with a DJ were organized for visitors to enjoy.
Visitors enjoying cocktails. (Photo: Thu Trang).
Within 4 days at the Top Resa Fair, VNA and Vietnamese companies met and connected with international enterprises to seek cooperation opportunities for tourism development, to introduce Vietnam’s tourism potential, and to attract French visitors to Vietnam’s popular tourist destinations.
The fair was an opportunity for VNA to promote its brand, products, and services to visitors in France. (Photo: Thu Trang).
Founded in 1978, the international travel event, initially entitled “Top Resa,” was held in Deauville and focused on leisure and travel services. In 2018, the fair attracted 34,000 visitors with 300 booths set up.
Le Thi Hang-COMM